Nigerian Business Developer, Omobaabirin Adedotun, is of the opinion that Nigerians abuse the word, Chief Executive Officer (CEO). Taking to her Twitter handle, she wrote: "Let me say this again. CEO means Chief Executive Officer. For there to be a CHIEF amongst the Officers. It means there must be other Officers. If you are selling Gowns on WhatsApp. You are a Trader. That's what you are." "If you are selling Wigs, shoes and the likes on WhatsApp. You are a Trader. That's what you are. It doesnt take anything from your Enterprenuership Journey but common, we are abusing the word CEO."